Background & Expertise

Vipa shapes Colordesk’s creative soul, translating ideas into visually compelling and strategically sound brand experiences. As Co-Founder and Creative Director, she leads the studio’s creative direction with a deep commitment to originality, consistency, and design excellence.

With over 10+ years of experience in the design industry, she has worked extensively across branding, packaging, and digital design—creating brands that are both visually powerful and strategically meaningful. Her work has been recognized with three industry awards for logo and branding excellence, reflecting her ability to craft identities that stand out and endure.

She brings a thoughtful balance of concept, craft, and clarity to every project. Known for her strong visual sensibility and leadership, she mentors the creative team while collaborating closely with clients to transform ideas into cohesive, impactful brand systems.

Core Skills

• Creative Direction
• Brand Identity & Logo Design
• Branding Strategy
• Visual Storytelling
• Packaging & Digital Design
• Concept Development